银河贵宾厅-银河贵宾厅官网-银河贵宾厅官方网站 科技 中兴手机在美国的成功之道|银河贵宾厅官网

中兴手机在美国的成功之道|银河贵宾厅官网

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银河贵宾厅官方网站:fouryearsafterbeinglabelledasecuritythreatbytheuscongress是chinesetelecomequipmentmakerztehasquietlygrownintothethird-largess thesuccessoftheshenzhen-basedcompanyshowsthatwhilehightechnologyremainsoneofthemostpoliticisedeconomicaspectsinus-ch innity IOs on the others’imports,somecompaniesarefindingwaystothrive .根据这家深圳公司的顺利指出,高新技术依然是美中贸易关系中最没有政治色彩的经济领域之一330。 “it’skindofamythatchinesecompaniescan’tcracktheusmarket,”said Bryan Ma of IDC,thetechnologyconsultancy .” 中兴是最大的证据。 》whilerivalsincludinghuaweiandxiaomihavebeenexpandingintocheaperphonemarketssuchasindiaandbrazil, ztehasembarkedonafull-blownpublicrelationspushintopremiummarketintheus.fromnopresencein 2010是IT HAD 7.5 PercentoftheussmartPhoo up from 6.8 percentinthesameperiodtheyearbefore-beatingallbutsamsung,LG, and Apple .华为(Huawei )、小米(Xiaomi) 2010年的中兴手机在美国还没有立足之地,但根据IDC的数据,2015年第三季度的美国智能手机市场占有率超过7.5%(2014年同期为6.8% ) ZTE’sprpushasrangedfromanew是friendlierfontforitslogotosponsoringfiveusnationalbasketballassociationteamsincludingthehoustow the golden state warriors and the Chicago bulls .中兴的公关包括5个团队,即上市字体更受欢迎的新商标、赞助商美国职业篮球联赛(NBA ),休斯顿火箭(HOR ) thecompanyhasfounditsnicheastheapoptionforphonesofferedbycarriersintheus,where they cost as little as $30 .中兴在美国寻找了自己的市场定位。

那个手机在美国的售价低到30美元。 “customersaregettingsavvieraboutsmartphones,”ZTE said,arguingthathigh-endcomponentsmakeitsphonescompetitivewith该公司是高端组件italsosaidthatasuscarrieroperatorsmoveawayfromatwo-yearcontractsubsidymodeltooneinvolvingnosubsidies, “consumersarebecomingcleareronthecostofdevicessincetheyarenowpayingforthem”andthisisdrivingdemandforlow-cost high -。 ch as theirs .中兴还表示,随着美国移动运营商增加两年的合同补助金模式,转向没有补助金的模式,“消费者将更准确的设备成本,因为现在他们会在硬件上花钱”,像中兴这样的低成本手机
王彦辉,headofthebeijing-basedchinasmartphonealliance,an industry advocacy group, saidthatthecheaperendoftheussmartphonesmarket“ispracticallyupforgrabs.anyonewhowantstodevoteresourcestothismarketwilget”北京Phone China Alliance )秘书长王艳辉回答说,美国的低端智能手机市场“实质上很容易转移,如果不想向这个市场投入资源就可以转移”。 “nobodyreallyhasanysecurityconcernsoverphonesthatarepracticallyfree,”he said .王艳辉说:“只要手机便宜到不需要钱,就没有人关心安全问题。

)。 zteisplacingitshopesonthezteaxon是, anandroiddevicewitha 5.5 inscreenanddual-lenscamerausingmainlyuspartssuchasgorillaglassfromcorningandaqualcommsnapdragonprocess 在搭载5.5英寸屏幕的Android手机上,搭载两台照相机,部件主要是美国品牌,例如康宁的大猩猩玻璃杯、夸尔科姆的配偶。 though better-knownformakinglargescaletelecomsequipment,ztehasbeenblockedfromsellingtheseproductsintheussince 2012, whenthehouseintelligencecommitteeaccusedbothzteandhuaweiofspyingonbehalfofchineseauthorities .“therisksofhuawei’sand zhe onofeqe tructurecouldunderminecoreusnationalsecurityinterests”andbothcompanies“cannotbetrustedters”foreign and state influence, “the Committee’sreportread .中兴因大型电信设备的生产而闻名,但从2012年开始禁止在美国销售这样的产品是因为当时的美国众议院信息委员会(houseintelligence )。 该委员会在报告中说:“华为和中兴为美国重要的基础设施获得设备可能会伤害美国核心国家的安全性利益,而且我不敢相信这两家公司不会受到外交和国家的影响。

” theinvestigationmeantbothcompanieswereinformallybarredfrominvestinginoracquiringfirmsintheus, orfromdoinganymajortechnologydealswiththegovernment.however,smartphones were left alone,andztemovedquicklytotakeadvance,但是Huawei,meanwhile,hassinceshifteditsfocustoeuropeandemergingmarkets .华为侧重于欧洲和新兴市场。 ztecreditsitssuccessintheussmartphonemarkettohigh-quality,low-cost phones,as well ASAN“open dialogue”with whichitschiefexe usually twice a year .中兴把美国智能手机市场的顺利归咎于高质量低价手机和华盛顿方面的“公开发表对话”,CEO频繁去华盛顿,一般是一年两年。 bothcompanieshavelongrejectedthespyingaccusations.accordingtoapersonfamiliarwiththecompany, ztehasdismisseditsinclusioninthe 2012 probe as“collateral damage”forbeingassociatedwithshenzen-basedrivalhuawei,了解weing中兴huaweihasrecentlybeentakingstepstogetintotheussmartphonemarketaswell,lastyearpartneringwithgoogletoproducethenexus 6p .华为_银河贵宾厅官方网站。

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